Speaker, Founder & CEO, Mavens &
Moguls, a marketing strategy consulting firm
Paige Arnof-Fenn is the founder and
CEO of Mavens & Moguls, a marketing strategy consulting firm.
She was formerly vice president of marketing at Zipcar heading all
marketing and sales activity for the company. She was responsible
for all branding, corporate communications and corporate partnerships
for the business and was instrumental in the fundraising efforts
for this early stage company. Previously, she was vice president
of marketing at Inc.com and responsible for promoting the company
to the business and media worlds, and also for driving E-commerce
sales before the company was sold to a division of Bertelsmann.
Prior to that she held the title of senior vice president of marketing
and was a key member of the IPO team at Launch Media, an Internet
start-up that went public in early 1999 and was later sold to Yahoo.
She built the marketing organization from the ground up, overseeing
all marketing, advertising, corporate communications, market research
and promotion as well as their in-house ad agency/art department.
Arnof-Fenn has also worked as a special assistant to the chief marketing
officer of global marketing at The Coca-Cola Company and held the
position of director of the 1996 Olympic Commemorative Coin Program
at the Department of Treasury, U.S. Mint. Prior to running the Olympic
joint venture, Arnof-Fenn worked in brand management at Procter
& Gamble.
Arnof-Fenn has been a featured speaker and panelist at the New England
Direct Marketing Association, the MIT Enterprise Forum, The Commonwealth
Institute, Harvard Business School, the American Marketing Association,
Simmons School of Management, Emerson College, the Massachusetts
Interactive Media Council, New York University, Women in Technology,
Bentley College, The Boston Club, Youth Technology Entrepreneurs,
Fleet Bank’s Take Your Daughter to Work Day and she is on
the faculty of Continuing Legal Education. She has coached other
entrepreneurs through Springboard Enterprises and hosted online
webinars to share her marketing expertise with business owners around
the world.
Arnof-Fenn is currently on the board
of directors of Women Entrepreneurs in Science & Technology,
HBS Women’s Association, Art BeCause (breast cancer research),
Vigix, Distance Vision and she is serving a 3-year term on both
the Stanford University and HBS Alumni Board. She is the past president
of the Stanford Club of New England which serves alumni in a five
state region. She is also on advisory boards for Ideasphere, The
Commonwealth Institute, United Leaders, AME Arts and Families First.
She holds an undergraduate degree in economics from Stanford University
and an MBA from Harvard Business School.